You’re Unique.Smell Unique.

Whiff’s proprietary technology allows you to create your own unique fragrance. Just tell us what you like, and we’ll create unique samples for you to try.

create your fragrance

How do I create my own bespoke fragrance?

Tell us what makes you unique

Fill out a survey to tell us what you love, what inspires you, and what makes you, you.


Professionally blended

Our Whiff Expert Perfumers carefully mix and formulate five versions of your bespoke fragrance according to your personality as revealed by the survey.


Choose the one you love

Choose one fragrance out of the five that defines your essence best.


personalized at every level

You get to name your scent and custom design the label: write your name or use your own artwork, logo or picture.


Ready to define yourself through scent?

Sign up to get access to the Whiff Lab and create your own fragrance today.

sign up for free

Due to overwhelming demand, we had to create a waitlist. But you can sign up to reserve your place in queue. It's free, so why not?

Get on the list

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FAQ icon

Due to overwhelming demand for Whiff’s unique fragrance creation services, there was no way that we could accommodate everyone’s request. Boo. Because of this, we had to create a waiting list, but don’t worry - you’ll get your turn soon! We really appreciate everyone’s patience!

The General List is for anyone and everyone who is interested in creating their own Whiff fragrance. The VIP List is a a priority list for perfume/cologne lovers that subscribe to Whiff’s Discovery Plan where they get shipped a new Whiff Pack each month. Customers on the VIP list will be moved to the front of the line to create their own fragrance before those on the General List.

No! This isn’t chemistry class. Whiff Labs makes it way easier than that. All you have to do is fill out our Whiff scent questionnaire, so we can get to know you a bit. Then, based on the results of the questionnaire, Whiff Labs will send you five custom scents to try. That’s it!

That’s not a problem. Our feelings won’t be hurt or anything. Just try again until you find the perfect scent!